The Yellow Pages has been with us long before most of us were born. Now that the Internet is slowly encroaching their territory, the Yellow Pages wants people to know how effective they are as opposed to their online counterparts. However, the online people say otherwise. In this war between Google vs Yellow Pages, who is right? Which is better?

Melbourne SEO Services, in an effort to answer once and for all which is better, conducted a survey in the streets of Melbourne and asked them questions such as: “How do you search for products and services you need?,” “What search engine do you use most?” and “How often do you use Google?”

As the results were tallied, the answer was obvious. Google has the upper hand with 53.85% of respondents stating that they haven’t touched the Yellow Pages the past year, while an overwhelming 100% said they used Google every day. What do the Yellow Pages have then in this Google vs Yellow Pages battle? Nothing much really. This survey is an example of one of the best marketing viral videos Melbourne SEO services has conducted, so be sure to check it out and vote for it to help spread the word.

The survey however, is not all that points to the eventual demise of the Yellow Pages. According to SuperMedia, which is the United States’ Yellow Pages, profits in ’09 has suffered a huge decline. This will most likely continue to be the trend for the coming years as the Internet is slowly taking the place of the Yellow Pages as a source of information.

Based on the facts presented, it is obvious that in this Google vs Yellow Pages war, Google is winning. If you were to choose between searching for something using a fat yellow book while squinting your eyes or having to just type what you want then instantaneously getting the results you need, which would you prefer? The Yellow Pages still has some life to it though, as long as there are users willing to subscribe to it. But the number of readers are declining steadily, pointing to the eventual demise of the once venerable Yellow Pages.

The people don’t care about how the two differ, how they work, their ins and outs, etc. What the people want is getting what they want, fast, simple and easy. With this, Google has the clear advantage. If you were to record the time it takes to make a search between the two, it is almost assured that Google will win all the time. However, if you are using an Internet connection that tuns at a snail’s pace and what you are looking for is named “Aaron’s”, then in that scenario, the Yellow Pages win.

At any rate, Google is slowly becoming the hub for information and resources that was once the place of the Yellow Pages. If even books are threatened by technological advancements, what chance do the Yellow Pages have against the juggernaut that is Google?

Want to learn more about google vs yellow pages? Then visit www.melbourneseoservices.com today for more information. This article, The Deal Behind Google Vs Yellow Pages is available for free reprint.

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