There is an epidemic growing at such magnitude that, CBS’s New York based, “The Early Show” discussed it in a recent segment. In an effort to raise awareness a celebrity used his popular TV show to bring it to the surface, magazines are publishing articles, and social media forums are gathering opinions. Society wants to know, Is this epidemic a Choice or an economic induced Lifestyle Change?

This impetus National Epidemic is infiltrating every corner of Society, from our Homes to Malls, Schools and Work it has even established a presence at elite events such as the Opera!

The, nationally televised, “Early Show” did a story on it, Social Media groups are waging war against it, Magazines are featuring pieces about it and an entire Jerry Seinfeld episode was centered around it. What’s causing this Epidemic? Could it be a Lifestyle Change driven by hard economic times? or simply a Personal Choice?

As the “Early Show” often does, they ventured out in to New York City and interviewed several people on this epidemic. The opinions, in the interviews, clearly express that our National Epidemic is not a Lifestyle Change forced upon us by the economy, but simply Personal Choice a right bestowed upon us by the Great Country in which we live.

I’m sure by now you’d like to know what all the excitement is over, what is the epidemic that has infiltrated society and is causing such a Buzz!!! Hold on to your hat, you may need to sit down, Our National Epidemic Is Sweatpants! It seems people are no longer wearing them just to the gym or to relax at home. They are being worn in public and a portion of our society can’t take it anymore!!!!

Hopefully, you were fortunate enough to catch this segment on the “Early Show”, if not you can check the archive files on their website and see a photo of a model rockin’ High Heels with her Sweatpants! No Joke! Roberts Rassi of Marie Claire’s was interviewed and stated, “If you wear Sweatpants, “You should always dress them up, always, always wear a heel.” He also said “Always wear something tailored, something with a sparkle, a blazer or a sharp shirt.” You know people will actually do this, right! What an astute marketing strategy, transforming a new Fashion Trend from a, so called, “Epidemic.”

Why do I view this as a marketing strategy? Because I am a Marketer, focused on product promotion and presentation. The Sweatpant market is increasing, yet as is provides little income opportunity for the fashion industry. So they ramped up a “fashion” epidemic to build a “New and Improved” look, with heels and accessories.

Well, I Love Sweatpants And I’m Not Afraid To Wear Them, when appropriate. I wear them to work because I work from home therefore, I can! As for Roberts Rassi’s fashion advice. I can truthfully say if I need to wear heels and something with a sparkle it will NOT be with my Sweats!!! EVER. If you would like to learn marketing and wear your sweatpants to work without heels or a tailored blazer, then check out my comfort zone.

Always Comfy,

Learn more about Marketing Opportunities. Stop by Tammy Bell’s site where you can find out how you can work at home and increase your income part time or replace your income and fire your boss. You can get a unique content version of this article from the Uber Article Directory.

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