You discover on a routine adword search on your website that Google has slapped you – what do you do? Your campaign is in jeopardy, so you try fixing it by modifying the ad and changing the landing page. But it still won’t run. The main keywords are dinged and your brand is in danger. Traffic is still so-so with generic keywords, but you want to it move like it used to. Is it better for you to begin again?

As frustrating as it is, you may have to scrap the domain and just start over. You can spend countless hours and lots of money trying to revamp a domain, adding additional content and article, but the truth is you will never revive it. It is DOA.

What you can do is set up your landing page on a new domain. Be specific and choose a very select keyword rich domain. Look at the heaviest volume at key words and adjust your website with those keywords in them.

Consider adding additional content on your new domain won’t hurt, either. Improve your conversion by writing about six paragraphs of content and add that below your main fold landing page area. You’ll see improvements according to your quality guidelines immediately.

WordPress is a partner to Google, so install a blog to your domain as well. Its simple to do and takes about 30 minutes to install. It will improve the quality of your site and with fresh content added periodically keeps it current, fresh and trendy.

Upload your new campaign with Adwords Editor. Your quality score will improve by 2-3 points as opposed to using a manual upload or keyword too. You won’t know what the future will bring, but you’ll start off a head of the curve.

Learn from an experienced affiliate marketer like Ben Moskel. Free tips on creating successful affiliate marketing campaigns from Ben Moskel.

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